About the Role

We are looking for a motivated and service-oriented IT professional to join our in-house IT team. You will be responsible for supporting employees with day-to-day IT needs, maintaining IT systems, and ensuring smooth operations across the company. An interest in AI and emerging technologies is a plus.

Key Responsibilities

• Provide first- and second-level IT support to employees.

• Troubleshoot hardware, software, network, and connectivity issues.

• Set up and maintain computers, user accounts, and workplace IT equipment.

• Support the administration and maintenance of IT systems and applications.

• Contribute to IT projects and improve internal IT processes.

• Identify opportunities to use AI and automation to enhance efficiency.

• Maintain IT documentation and support IT security and compliance procedures.

Your Profile

• Experience in IT support, IT administration, or a similar role.

• Good knowledge of hardware, software, operating systems, and troubleshooting.

• Strong problem-solving skills and a hands-on, service-oriented mindset.

• Ability to work independently and collaboratively.

• Fluent in German and English, both written and spoken.

• Interest in AI, automation, and new technologies is desirable.

Your Responsibilities:

• Ownership of specific features and initiatives for our GPS tracking devices, from implementation to market positioning, independently and with a hands-on mentality

• Independent planning, implementation, and management of marketing projects from idea to finished result

• Identification of new target groups and market opportunities to expand our customer base

• Monitoring project progress as well as competitive and market analyses for the ongoing optimization of our activities

• Creation of compelling sales materials, including promotional materials, landing page copy, and platform-specific content, independently conceived and implemented

• Managing communication with internal and external stakeholders to ensure the team stays informed and projects are successfully completed

• Development and execution of marketing campaigns with a strong focus on paid social media advertising (Meta, TikTok), organic social content, and email automation

• Identifying potential risks and developing pragmatic solutions to minimize them

• Managing UGC and influencer strategies, including briefing creators and reviewing content for brand compliance

• Knowledge of AI applied to marketing: Claude, MCPs, automations, Visual Studio Code and similar tools.

Your Profile:

• 3+ years of proven hands-on experience in marketing: you've already implemented a lot yourself and know how to independently drive projects to success

• Broadly skilled as a marketing all-rounder: from content to paid social to email marketing, you're comfortable across various disciplines

• Knowledge of paid social media advertising (Meta Ads Manager, TikTok Ads) and organic social media strategy, with proven campaign success and measurable revenue growth

• Pragmatic, solution-oriented mindset with a clear focus on execution rather than lengthy strategy phases

• AI-ready mindset. You’re open to AI and enjoy exploring how it can make your work smarter and faster. Ideally, you already have practical experience using tools like Claude or ChatGPT in your daily work, for example, to automate marketing and social media workflows, generate content drafts, or streamline repetitive tasks.

• Excellent communication skills to convincingly present product benefits in English and German

• Ability to independently coordinate multiple projects at once while maintaining both attention to detail and the bigger picture

• Experience working with B2C customers and knowledge of SaaS or hardware products is a plus

• Strong understanding of the target audience and a high degree of customer orientation, developing compelling positioning and messaging with a focus on safety, tracking, and trust

Job type: Full-time

Deine Aufgaben

• Du entwickelst eine klare Strategie und Vision für unsere Social-Media-Kanäle (Instagram, TikTok, Facebook, YouTube, LinkedIn) und setzt sie um

• Du baust einen einheitlichen Auftritt über alle Kanäle auf (Tonalität, Look, Content-Formate)

• Du planst und verantwortest den Redaktionsplan und produzierst Content selbst oder steuerst die Produktion

• Du testest verschiedene Formate und Strategien, misst die Ergebnisse und passt an

• Du steuerst Kooperationen mit Influencern und Creatorn

• Du arbeitest eng mit Marketing, Grafik und Video zusammen

• Du berichtest regelmäßig über Reichweite, Engagement und Ergebnisse

Das bringst du mit

• Mindestens 2–3 Jahre Erfahrung im Social Media Management, idealerweise im E-Commerce oder für ein Produkt-Unternehmen

• Fundierte Kenntnisse im Paid und Organic Social Media Management (z. B. Meta Ads, TikTok Ads)

• Du kannst strategisch denken und gleichzeitig selbst umsetzen

• Du hast nachweisbare Erfolge beim Aufbau von Kanälen oder Communities

• Deutsch auf Muttersprachniveau, B2-C1 Englisch für die interne Kommunikation

• Sicherer Umgang mit gängigen Tools für Planung, Analyse und Content-Erstellung (z. B. Meta Business Suite, Canva, CapCut oder ähnliche)

• Gespür für Trends, Bild und Sprache

• Selbstständige und strukturierte Arbeitsweise, da du komplett remote arbeitest